A Lady's Guide to Selling Out — Sally Franson

An ambitious young woman navigates the slippery world of advertising--and the equally slippery question of who she wants to be. Mad Men meets The Devil Wears Prada in this sharply observed and savagely wise debut novel.

Casey Pendergast is getting hers. Once a book-loving English major, Casey has put her talent for storytelling to work at a top ad agency, where her career has skyrocketed: She knows what people want, and how to give it to them.

So when Casey's hard-to-please boss assigns her to a top-secret campaign that pairs literary authors with corporations hungry for upmarket cachet, Casey is thrilled to merge her current and former interests. Crisscrossing America to woo her former literary idols, Casey brings together some unlikely combinations: An Internet-famous poet shills Italian athletic wear, a short-story writer crafts a campaign for a plus-size clothing chain, a reclusive nature writer signs away her life's work to a manufacturer of granola bars.

Casey's best friend, Susan, thinks she's a sellout, but Casey can't help it that she has champagne taste. Spurred by ambition, Casey ignores her own nagging doubts--until she falls in love with one of her authors and realizes the human cost of her success. By the time the year's biggest book festival rolls around, it will take every ounce of Casey's moxie to survive with her soul intact.

Told in an unforgettable voice--plucky and razor-sharp, equal parts feminist and pop culture--A Lady's Guide to Selling Out is the story of a young woman untangling the contradictions of our culture, and finding her way out of the rat race by returning to her first love: literature.