""One of the most important communication books I''ve ever read. I highly recommend it!"" —Spencer Johnson, author of Who Moved My Cheese? and co-author of The One Minute Manager
""Ries and Trout taught me everything I know about bran...
Frequently Asked Questions (FAQ)
Al Ries has published 1 books.
Al Ries does not have a new book coming out soon. The latest book, Positioning, was published in February 1993.
The first book by Al Ries, Positioning, was published in February 1993.